Counter Culture Coffee and training center praised as the best

"We use Counter Culture Coffee, and that's out of Durham N.C. It's the best coffee company in the world."

—"Black Coffee coming in October" Michael O'Hearn, Tryon Daily Bulletin

Counter Culture's Lem Butler explains "Being a Barista Isn’t a Dead-End Job."

"On a Friday morning at the Counter Culture Training HQ in Durham, NC, he stands behind an espresso machine like it’s a pulpit. In his mid-40s but still rocking long, tight dreads, his even-keeled cadence comes off as warm and charismatic, but just a tad distant. Exactly what you’d want in someone serving you coffee."

—"Being a Barista Isn’t a Dead-End Job, According to the US Barista Champion" Dan Gentile, Munchies

Tasting Table Features New Counter Culture Headquarters

"Counter Culture's new headquarters are more like high school study hall rather than homeroom. The 24,000-square-foot roastery is where you go to learn about coffee, not numbly check in before the day begins."

—"Behind the Counter," Annu Reisner, Tasting Table

Lem Butler of Counter Culture Coffee is featured in Sprudge Coffee News & Culture

"The “winningest barista in coffee” is also a graceful, ageless father of two (and an accomplished DJ) who’s been working with Counter Culture Coffee in Durham, North Carolina for more than a decade."

—"The Remarkable Lem Butler, Five-Time Barista" Champion Emily Mcintire, Sprudge Coffee News & Culture

Counter Culture recognized as coffee source for nitro on tap

"Profile sources their coffee from Counter Culture, a company headquartered in Durham, North Carolina, mainly using their blends for cold brew coffees such as nitro. They currently offer 46, a dark blend, along with a lighter variety called Fast Forward. Since they've only been pouring nitro now for a little over a month, Levinson says it's easier for nitro novices to have the option of light or dark when they're first introduced to the style."

—"Nitro on tap: Cold brew coffee from keg catching on" Michelle Marino, Fosters.com

Counter Culture Coffee recognized as top artisanal coffee brand

"Industry insiders call the companies, along with Durham, N.C.-based Counter Culture, the big three of the “third-wave” coffee movement, based on an artisanal approach to coffee that doesn't adhere to traditional roasting or sourcing standards."

— "Peet's brews up another deal , takes majority stake in Intelligensia" Samantha Masunaga, Los Angeles Times

Counter Culture Coffee featured in The Tennessean

"Guidry developed his reputation for rich, smooth espresso-based and cold-brewed drinks from his food-truck days. His specialties begin with Counter Culture beans (from Durham, N.C.)"

—"Steadfast, Slow Hand make city's coffee scene even richer" Nancy Vienneau, The Tennessean

Counter Culture Coffee featured in Eater

"Durham, N.C.-based Counter Culture Coffee is growing again: The indie coffee roaster just announced it's building a brand new roastery and company headquarters. The new facilities will still be located in Durham, but a bigger space means the company will be able to produce more coffee to supply wholesale customers and fuel its online store."

—"North Carolina's Counter Culture Coffee Is Building Bigger, Fancier Headquarters" Whitney Filloon, Eater

Garden & Gun features The Durham Hotel

"First off, this place is local and they want you to know it. Your morning cup contains Durham’s own Counter Culture coffee, the blankets come from Raleigh Denim, and the kitchen for the restaurant and sixth-floor rooftop lounge is run by Andrea Reusing, the James Beard Award–winning chef behind Chapel Hill’s Asian-inflected Lantern."

 

—"The South's Most Stylish New Hotels" Mike Grudowski , Garden & Gun

Vogue Calls Counter Culture Coffee a "Gobsmacking Gorgeous Gift"

"Looks like a literary classic and goes down just as well."

— "31 Gobsmacking Gorgeous Gifts," Vogue

Wall Street Journal Enjoys Counter Culture Coffee

"I’ll admit that a pour-over coffee tastes remarkably light, bright, pure and delicious. Still, $4? Surely I can do the same thing at home. Can’t I just boil and pour? The answer, I learned in a two-hour class at Counter Culture Coffee’s Manhattan training lab, is yes and no."

—"The Way to Brew Great Coffee," Rachel Wharton, The Wall Street Journal

Serious Eats New York - Counter Culture Coffee

"Though many people have different ideas of what a career in coffee truly means, it's safe to trust the folks at Counter Culture Coffee to back up their new Professional Coffee Education Series with cup after cup after cup of learning."

- Coffee Chronicles: Higher Palate Education, Serious Eats New York

Post Gazette - Counter Culture Coffee

"This petite cafe sources its beans from Counter Culture, based in Durham, N.C..."

- On the Menu: Culinary scene sizzles in Philadelphia, Post Gazette

Creative Loafing - Counter Culture Coffee

"...you should get acquainted with Counter Culture Coffee...The small company has steadily made a name for itself by becoming the preferred roaster for many retailers — namely some of Atlanta's best coffee shops and restaurants such as Octane Coffee and Empire State South. Although all of Counter Culture's roasting happens in Durham, N.C., the company has regional training centers (including one here in Atlanta) as opposed to coffee shops."

- Food Find: Counter Culture Coffee, Creative Loafing

The New York Times - Counter Culture Coffee

“We have a special obligation to the decaf drinker,” said Peter Giuliano, director of coffee and an owner of Counter Culture Coffee, based in Durham, N.C. “Those guys are the true believers. They’re not drinking coffee because they need to wake up. They’re only drinking coffee because they like the taste.”   

- The New York Times